Sponsorship Decisioning for Endurance Brands
Score, manage,
and close every
sponsorship.
Spreadsheets and email threads are where sponsorship deals go to die. AidStation collects every opportunity, scores fit automatically, tracks deliverables, and shows you what actually worked.
Use your existing Google Form, spreadsheet, or inbox. Or spin up a branded AidStation form in minutes.
12
Open
8
Qualifying
4
Confirmed
Features
From intake to
post‑event report.
Collect opportunities your way.
Use your existing Google Form, forward emails, or create a branded AidStation form. Every opportunity flows into one place. No spreadsheets, no lost emails.
STRYDA
Sponsorship Opportunity
Event Name
Event Date
Sport Category
Contact Email
Score every opportunity automatically.
Define your ideal partnership profile: geography, sport, audience size, activation type. Every opportunity gets a fit score so you spend time on the right deals.
Granite Crest 50K
Summit Arc Endurance
87
Fit Score
Manage opportunities end to end.
Move opportunities through stages. Track deliverables, deadlines, and budgets. Know where every partnership stands, from first request to post-event report.
Track what was promised and what got done.
Turn deals into structured agreements with deliverables, shipment tracking, event-day checklists, and proof of completion. Run post-event reports with real metrics, not guesswork.
4 deliverables
Measure real impact.
Create tracking links and QR codes for every sponsorship. Measure clicks and engagement across campaigns. See which deals actually drove results.
3
Links
1,159
Clicks
2
QR Codes
Granite Crest 50K
aid.st/gc50k
Cascade Mist Marathon
aid.st/cmt-qr
Find the right events.
Search events by sport, geography, audience, and activation options. Save searches and build shortlists. Go on offense.
Granite Crest 50K
Lakefront Marathon Classic
Rainshadow 25K
See the whole season at once.
Visualize your sponsorship calendar, track budget burn-down by quarter, and see portfolio mix across goals, sports, and geographies. Know exactly where you stand before committing to the next deal.
2026 Season
$41k spent · $22k committed
Q1
$12k
of $25k
Q2
$19k
of $30k
Q3
$8k
of $25k
Q4
$2k
of $20k
How it works
Set up in
minutes.
Connect your workflow
Import from Google Forms, forward emails, or create a branded intake form. Opportunities flow in automatically.
Qualify and prioritize
Score every opportunity against your ideal partnership profile. Focus on the best fits, auto-decline the rest based on your rules.
Execute and measure
Manage deliverables, track budgets, and measure outcomes. See what worked and what to change next season.
For Race Directors
Race directors,
it's always free.
Create your event profile, attract sponsor interest, and manage partnerships. Free, always.
- Professional event profile visible to brands
- Receive branded sponsorship proposals
- Discover and shortlist sponsor brands
- Always free, no hidden costs
My Events
2 eventsGranite Crest 50K
Aspen Ridge Half Marathon
Open Beta
Free while we
build this together.
AidStation is in open beta. Everything is free right now. We want brands and race directors in the door, breaking things, telling us what sucks, and shaping the product before we charge a dime.
- Full access to pipeline, scoring, and deliverable tracking
- Season planning with budget burn-down
- Campaign links and QR codes
- Event discovery and shortlists
- Google Forms sync and email intake
- Post-event reporting and proof of delivery
- Team collaboration
Your spreadsheet
isn't a strategy.
Join the brands running their sponsorship programs through AidStation. Open beta, completely free.